The objectives of the Consortium are those of promoting the products, labeling the products and watch-guarding their quality, in order to obtain the optimal positivism on the national and international market for the Blood oranges of Sicily PGI.
In order to achieve this goal, the Consortium undertakes an important role in the communication ,utilizing instruments and diversified channels to reach a vast majority of consumer groups.
This is done to make known the particular characteristics of Blood oranges of Sicily and the stamp of quality that PGI
represents.
To obtain this goal it permits the promotion by media initiatives in vast campaigns with the collaboration of legal personalities and prestigious subjects in order to give Arancia Rossa di Sicilia visibility and notoriety.
It implicates itself also to optimizing necessary services to companies of that sector. It also works to elaborate on the political instruments that benefit the citrus growers.
It’s because of this to adhere to a Consortium is convenient
The PGI must be seen as an opportunity and not a cost.
For this purpose ,
the guardianship consortium (which is the control organism) has avoided creating barriers for new members. The cost for joining are proportional to the surface area of producers and the billing volume conditions, while the annual fees are divided yearly based on the volume of certified products balanced with the activity realized.
To get all the details on the joining costs click here
If you are a producer and you would like to know more about what the Consortium can do for you contact us by clicking here
